Last week, NewsWhip published an intriguing piece on social media and the NHL. You can check it out here.
Their analysis focused on the heavy hitters of social media — Facebook and Twitter — and even touched upon the likes of Reddit, YouTube, and Snapchat.
Instagram, surprisingly, was absent.
Now, two of my favorite things in this world are hockey and social media. Personally, I use Instagram to check on my favorite team, the Philadelphia Flyers, quite often. Thus, I thought it would be fun to challenge myself to do some research and find out how, exactly, the NHL operates on Instagram.